Your International Tourism & Event Management Master’s program

The tourism industry has a huge importance both in Germany and worldwide. In 2019, more than six percent of all employees in Germany worked in jobs related to tourism consumption and tourism-related goods and services worth nearly 280 billion euros were produced.*

Do you have a bachelor’s degree and want to expand your knowledge in the field of tourism and events? Do you want to prepare yourself for a successful career in a national or international company? Then this master’s program is what you are looking for.

* Aktuelle Daten zur Tourismuswirtschaft. Wirtschaftliche Bedeutung und Nachhaltigkeit. Statistisches Bundesamt (Destatis), 2021.


Career prospects with your study program

After completing your studies in the master’s program in International Tourism & Event Management (M.Sc.) you will have specialized management skills and an extensive knowledge of the tourism and event industry. You will know about current trends and relevant innovations as well as the specific technological progress which is necessary for the competitiveness of companies. This gives you plenty of opportunities for a successful career.

The master’s program in International Tourism & Event Management (M.Sc.) offers you the know-how you need to start a national or international career in the tourism and event industry. After graduation, you will be well-equipped to work in jobs in:

  • Travel sales and organization
  • Accommodation
  • Transport
  • Destination management
  • Event organization
  • Travel management
  • Festivals
  • Trade fairs
  • Consulting

It is also possible to pursue a doctorate after successfully completing your master’s degree.

Your study program in detail

The application-oriented, internationally targeted master’s program in International Tourism & Event Management (M.Sc.) provides you with an in-depth knowledge in business and management as well as comprehensive know-how in tourism and events. In addition, you will broaden your intercultural and your language skills and will have the opportunity to develop your profile with an elective module, an internship, or a semester abroad.

During your studies, you will explore a variety of subjects related to management, the tourism and events industry, but also topics such as artificial intelligence, experience marketing and design, or crisis, safety, and security management. Some of the many topics that await you include:

  • International tourism management
  • International event management
  • Guest relationship management
  • Tourism planning and development
  • Innovation management and design thinking
  • Experience marketing and design
  • Crisis, safety and security management in tourism and events
  • Artificial intelligence in the hospitality industry

In addition to compulsory modules, the master’s program in International Tourism & Event Management (M.Sc.) offers you the opportunity to pursue your personal interests and develop your professional profile. In the third semester, you can choose an elective module of one of the following topics:

  • Corporate finance
  • Sustainability management and CSR in a global context
  • Consumer behavior and psychology
  • Strategic marketing and brand management

Alternatively, you can choose to complete an internship instead of an elective module or opt for a semester abroad.

Practice-oriented learning is a top priority at Hochschule Fresenius. If you join the master’s program in International Tourism & Event Management (M.Sc.), you can expect application-oriented teaching from experts who will pass on their broad professional experience. You will work on projects and case studies, collaborate on team projects, and might opt for an internship as part of your elective modules. Interactive learning, excursions, guest lectures, and workshops are also common practices at Hochschule Fresenius.


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Admission requirements

To be admitted to the master’s study program in International Tourism & Event Management (M.Sc.) at Hochschule Fresenius, you need to fulfil the following requirements:

You must have completed a bachelor’s study program with at least 180 credit points.

In your bachelor’s degree, you must have gained 60 credit points in the fields of business or economics.

For more information, please contact our Study Advice Service.

You need to provide evidence that your English language skills are equivalent to Level B2 of the European Framework of Reference for Languages.

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